KYROS Blog
The latest articles and thought leadership from our team.
3 Things Every Accountant Should Know About Loyalty Program Liability
Ever since the roll-out of new accounting standards, ASC 606 and IRFS 15, accounting departments have had to change the…
3 Things Every CFO Should Know About Loyalty Program Liability
As the captain at the helm of your company's finances, it's critical that you chart a course that steers clear…
How to Judge the Success of Your Customer Loyalty Program
Is your customer loyalty program successful? If your company offers discounts, promotional deals or free rewards, knowing if your loyalty…
How Well Do You Know Your Loyalty Program Members?
Successful customer loyalty programs have a clear focus: customer experience. You want to design an engaging, rewarding program that inspires…
An Inside Look at Loyalty Program Benchmarks for the Hospitality Industry
When analyzing your loyalty program strategy, knowing the financial benchmarks against which you should be comparing the success of your…
4 Things you Need To Know About Customer Loyalty Analytics
Customer Loyalty is a key ingredient to success for businesses around the world. Implementing programs that reward returning customers is…
Loyalty Finance Part 1: Liability Lessons for A Smarter Loyalty Program
Managed well, a customer loyalty rewards program (think airline miles and hotel points) can have a major positive impact on…
Measurement of Customer Loyalty and Retention
For loyalty program accounting and finance professionals, it's key to know that you're accurately measuring customer loyalty. To do it right,…
Gift Card Liabilities and COVID-19: What You Need to Know
The outbreak of COVID-19 has plunged much of the world into sudden, unprecedented circumstances. As industries and customers navigate their…
Gift Card Revenue: What’s Yours to Keep?
On the surface, gift cards seem like a straightforward win-win: Your customers don’t have to fret about buying the perfect…
Loyalty Program Liability Management in the Age of COVID-19
A famous statistician once said, "All models are wrong, but some are useful." This could not be truer for loyalty…
Gift Card Breakage: Which Statistics Matter?
If anyone has ever left an outstanding balance on one of your company's gift cards, then you probably know what…
