January 22, 2020Ah, the sweet calm after the storm that is the holiday season. A wonderful time to reflect on holiday shopping…
December 2, 2019Loyalty programs are designed for long-term profitability. Think about it — they're one of the few things still in existence…
September 10, 2019Choosing software can be frustrating. Whether in business or in your personal life you want to enlist software that's accommodating…
August 22, 2019Whether you're assessing the potential of your company's loyalty program or that of a quarterback, measuring future success can be…
July 3, 2019If you’re not measuring the success of your customer loyalty program, you’re setting it up for failure.
April 12, 2019Quarter-end reporting can be an incredibly stressful time for any loyalty program accountant. It goes without saying that accuracy and…
April 12, 2019Predictive analytics is revolutionizing the ways companies leverage customer loyalty programs to forge personalized, dynamic relationships with their members.
April 12, 2019Recent changes by both the Financial Standards Accounting Board (FSAB) and the International Accounting Standards Board (IASB) are making companies…
April 10, 2019
April 10, 2019In my previous articles, we talked about the challenges faced by both loyalty program finance professionals and loyalty program marketers…
The Hidden Economics of Loyalty: 2026 Trends from High-Performing Loyalty Programs
