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The Hidden Economics of Loyalty:
2026 Trends from High-Performing Loyalty Programs
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De-Risking Points Liability
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Proving Loyalty Program ROI
De-Risking Points Liability
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How to Build a Loyalty Program Financial Forecast
August 10, 2026
Forecasting a loyalty program liability is different from forecasting most balance sheet items. Revenue is deferred, redemption behavior shifts over…
Loyalty Program Cost Calculation: Why Breakage Is the Assumption That Decides It
August 3, 2026
If you are a CFO, controller, or VP of Finance at a company that runs a loyalty program, there is…
Loyalty Program Liability: 3 Things Every Accountant Needs to Know (2026 Update)
July 21, 2026
If you manage loyalty program accounting on the finance side, 2026 is not the year to coast on 2023's approach.…
Why Loyalty Program Ultimate Redemption Rate Is a Leading Predictor of Customer Lifetime Value
July 13, 2026
When a CFO walks into a budget meeting and asks the loyalty team to cut costs, the fight is already…
Loyalty Program Liability: The Complete Guide for Finance and Accounting (2026)
June 17, 2026
A loyalty program liability is the dollar value your company owes to its members in the form of unredeemed points,…
What Is a Loyalty Program Return Rate? Why Getting Customers to Come Back Matters for CLV and ROI
June 11, 2026
You're a loyalty leader under pressure to prove ROI. Your retention numbers look acceptable. Enrollment is growing. Members are earning…
Speaking Finance: The Marketer’s Guide to Loyalty Definitions that Matter
May 19, 2026
Loyalty programs are often unfairly viewed as cost centers, but with the right actuarial lens, they become your company's most…
Why Loyalty Program Activation Rates Are So Low (And What It’s Costing You)
May 13, 2026
Loyalty programs are under more financial scrutiny than ever, and teams are being asked a simple question that is actually…
Your 9-Step Loyalty Program Financial Reporting Checklist (2026 Standards)
May 6, 2026
Why Managing the Cost of Loyalty Programs Reduces Long-Term Value
April 15, 2026
Managing loyalty program costs too aggressively limits long-term value Many organizations approach loyalty as a cost center, focusing on controlling…
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