About Us

Actuaries for Loyalty Programs

KYROS is the only actuarial firm globally that solely focuses on loyalty programs. Our team is made up of highly specialized actuaries that have spent the last decade solving problems for many of the world's largest programs.

What is an actuary and why does a loyalty program need one?

It turns out that all loyalty programs have two actuarial problems.

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Reinventing the Actuarial Toolbox for Loyalty Programs

KYROS was born out of the idea that the traditional actuarial toolbox isn't good enough for loyalty programs.

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Not all Actuaries are the Same

There are some actuaries that dabble with loyalty programs, but mostly focus on insurance. KYROS is different. Loyalty is all we do.

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More than a Data Science Problem

Predicting redemption costs and customer lifetime value are not data science problems. They are complicated cross disciplinary problem, where data science is just one piece of the puzzle.

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Trusted by Some of the World’s Largest Programs


Service Plans for Loyalty Programs of all Sizes


Partnering with Vendors of All Sizes


Ready to Learn More?

Request a Free Actuarial Roadmap.